Parkin’s Microeconomics is a worldwide leader because it provides a serious, analytical approach to the discipline using the latest policy and data.
Parkin trains students to think like economists by offering a clear introduction to theory and applying the concepts to today’s events, news, and research.
From our global food shortage to global warming, economic issues permeate our everyday lives. Parkin brings critical issues to the forefront. Each chapter begins with one of today’s key issues, and additional issues appear throughout the chapter to show the real-world applications of the theory being discussed.
When the chapter concludes, students “read between the lines” to think critically about a news article relating to the issue, demonstrating how thinking like an economist helps make informed decisions.
Part 1: Introduction
Chapter 1: What is Economics?
Chapter 2: The Economic Problem
Part 2: How Markets Work
Chapter 3: Demand and Supply
Chapter 4: Elasticity
Chapter 5: Efficiency and Equity
Chapter 6: Government Actions in Markets
Chapter 7: Global Markets in Action
Part 3: Households’ Choices
Chapter 8: Utility and Demand
Chapter 9: Possibilities, Preferences, and Choices
Part 4: Firms and Markets
Chapter 10: Organizing Production
Chapter 11: Output and Costs
Chapter 12: Perfect Competition
Chapter 13: Monopoly
Chapter 14: Monopolistic Competition
Chapter 15: Oligopoly
Part 5: Market Failure and Government
Chapter 16: Public Choices and Public Goods
Chapter 17: Economics of the Environment
Part 6: Factor Markets, Inequality, and Uncertainty
Chapter 18: Markets for Factors of Production
Chapter 19: Economic Inequality
Chapter 20: Uncertainty and Information
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